Wednesday, December 28, 2016
I think right now with all of the cloud based solutions we are seeing a huge growth that will only get better with time. Technology is something that will continue to grow and with that growth, Telemedicine will come out on top!
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In any sector of the economy, the need to have strategic business partners is crucial. Every company has core competencies that vary somewhat from one business to the next. One company might make the best drill bit for oil drilling and another company might make the best engine to drive that bit. If the two companies partner to provide a comprehensive drilling system they will be able to bring to market a much more comprehensive drilling solution.
The first area of partnership is channel partners for hardware in particular. In the world of visual communications and communications in general it takes many manufactures and partners to bring a custom tailored solution to market that capitalizes on each company’s strengths. For example at my company, IDSolutions, we are a vendor agnostic value added reseller. What that means is although we do not manufacture hardware, we have channel partnerships with more than 50 communication industry partners that we can leverage and select from to use a comprehensive set of applications to put together a fantastic project that capitalizes on each company’s strength. One project may use a world class CODEC from one company, HD monitors from another, best in class mics from another, and a custom control system to tie everything together. In that way we become the glue that holds the solution together through engineering, installation, and back end support at the interactive help desk level which allows us to cover every possible facet of a project from pre-sales design to post-implementation support.
The next area of partnership is through eco-system partners. In the healthcare vertical for example one company might want to sell their high-end examination cameras and nothing else. Another might want to sell their language translation module and software and that’s it. Through our hardware partnerships we may want to sell the video connectivity and installation/support services that ties everything together for a true telehealth/telemedicine experience. That allows each company to focus on what their areas of expertise are and receive a share of the sale while the end result is a best in breed deployment along with the best possible end user experience.
The final area of partnerships is in the government vertical related to contracting. The government, especially at the federal level, employs an array of procurement vehicles related to contracting. These run the gamut from GSA to NETCENTS for The Department of the Airforce, to NASA SEWP and Army CHESS, as well as all of the small business certifications such as 8(a) Veteran Owned, Woman Owned, and so on. Contracting law typically allows partnerships and a contractor/subcontractor relationship where multiple companies can partner together and offer a more comprehensive suite of applications to put together a comprehensive offering. For example, IDSolutions could provide the video conferencing equipment, peripheral components, and related services as a subcontractor to a 8(a) certified small business that is an expert in networks and wireless hotspots.
All in all, going alone does not promote as many sales or offer as comprehensive solution to a customer’s request as it would having partnerships. Partnerships should be based on relationships and trust and in complimentary products and services. In that way, both companies or several companies benefit and most importantly the customer has a more comprehensive and complete solution with better functionality and value.
A VAR or Value Added Reseller typically has a NOC or Network Operations Center as part of the post-implementation support. A NOC is a key part of the full solution and assists in ensuring a customer’s equipment is properly configured and is operating at its maximum efficiency and uptime. A NOC should start with knowledgeable technicians and engineers that are industry certified for training, good with people, detail oriented, organized, and able to think quickly on their feet. When a customer has an issue often they are facing a pending meeting where nothing is working and the boss is about to walk in. A good NOC and helpdesk—while never able to totally eliminate those types of calls, can work with the customer to provide proactive software updates and upgrades along with test calls to ensure connectivity and proper configuration. A good NOC will have a trouble-ticketing system that tracks open issues through the resolution process to ensure timely action a follow-ups towards ticket closure.
This process ensures that a customer’s investment is protected and well understood through ensuring maximum system up-time and through prompt issue resolution. Time is money and increased system uptime ensures more productive meetings and provides for a better ROI. Increased uptime further drives user adoption and utilization rates further increasing the ROI and most importantly assisting in the end user experience. After all a system that is properly configured and easy to understand is the most important thing for productive meetings.
From corporate to education to healthcare to government, taking advantage of live streaming is something each segment of the marketplace has in common. The latest technological advances have made it possible to stream live events from anyone anywhere in the world from virtually any device. This makes it possible to stream live events from an iOS, Windows or Android device to any of these same devices for playback. In all market sectors from education to corporate to government, there is no longer a need for high end and costly equipment to stream live morning announcements, lecture capture, professional development, sporting events, graduation, town hall meetings, CEO broadcasts or remote field trips to name a few. Many of these events can be done with a simple laptop and webcam. What's even better is that these events can all be recorded for later playback on-demand to further add to a positive end-user experience.
There are many benefits to taking advantage of live streaming, such as:
There are many benefits to taking advantage of live streaming, such as:
- Allows one to reach a much larger audience, with virtually no limit
- Better exposure, allows one to promote an event to a much wider range of people
- No restriction on user base interaction, you define the parameters
- Viewer interaction and engagement via interactive tools, such as chat, moderated Q&A, polls, and surveys allowing increased interaction and real-time feedback
- Event template customization allows your organization to create a unique, branded, meeting experience, tailored to your specific requirements
- Webcasts can be automatically archived and stored in a secure video portal along with other multimedia content for future on-demand playback
- Assets are viewable on virtually any device
- Analytics tracking ensures that a message is getting through to its intended audience and ones that are not anticipated
- Affordability, streaming live events is budget friendly
- Eliminate or greatly reduce travel expenses for meetings, costs of reserving conference facilities, and the need to invest in expensive conference bridges
- Stored content can be later viewed on-demand with / or without viewer access privileges
In summary, streaming live events has become one of the biggest trends in organizational communication giving it the ability to educate its target audience, broadcast an event, or hold a question and answer session. In addition, an organization can broadcast news about your business or institution at any giving moment from the office or in the car. Mobile streaming services will make explaining a product or relaying any relevant news to pertinent or particular information easy and productive.
There are many medical terms being used today that most people may not fully understand. A common misunderstanding is that the terms telehealth, telemedicine and telecare are interchangeable. Each of these terms refers to a different way of administering health care via technology. There is a distinction between these terms.
The term telehealth includes a broad range of technologies and services to provide patient care and improve the healthcare delivery system as a whole. It refers to a broader scope of remote healthcare services. Telehealth refers to non-clinical services, such as provider training, administrative meetings, and continuing medical education, in addition to clinical services.
Telemedicine is a subset of telehealth that refers solely to clinical health care services. Telemedicine involves the use of electronic communications and software to provide clinical services to patients without an in-person visit. Telemedicine technology is frequently used for follow-up visits, management of chronic conditions, medication management, specialist consultation and many other services that can be provided remotely via video conferencing.
Telecare is support and assistance provided at a distance using information and communication technology. It is the continuous, automatic and remote monitoring of users by means of sensors to enable them to continue living in their own home, while minimizing risks such as a fall, gas and flood detection and relate to other real time emergencies and remotely monitor risks or early warning signs of health conditions.
Whether you call it telehealth, telemedicine or telecare, the healthcare industry is evolving by connecting patients with physicians, no matter the time of day or location.
Monday, October 3, 2016
1. Have a good team
- These people will be your family. You’ll depend on them in tough situations, you’ll need their advice with seemingly unsolvable problems. We all come across times where we can’t stand on our own and we need the support of others. Finding purpose in your sales role can be heavily influenced in finding community within your network. After all, the bottom line isn’t always the most rewarding factor of selling.
2. Be excited by new innovations
- Keeping on top of your field is a given if you want to be successful in your role, but what drives you to pursue this knowledge gain? Is it that bottom line? The commissions? A competitive edge? Above all, passion about the products will produce the most sustainable source of motivation for keeping on top of your game. If you’re excited about what the company implements, how they implement it, or how it’s bettering the lives of the end user, you’re more inclined to be hunting down new technologies in order to better any one of those three applications.
3. Have fun
- The reason to enjoy yourself has so many benefits I’d need to write a novel on it. Fun can help dissipate stress, laughter alleviates tension, joking around helps to cultivate comradery. Having fun can help you have an external reason for enjoying what it is that you do. Of course you need self-discipline and force of will to pursue the game, but you also need to let yourself enjoy the journey to that end goal. Otherwise you’ll burn yourself out. And no one, least of all you, wants that.
Friday, September 30, 2016
Salus Telehealth Merging with VideoMedicine
The telehealth initiative is continuing to grow each and every day connecting physicians and patients around the world. As the market is getting more competitive you’ll find that there are a lot of options when it comes to your video platform and workflow. While at the recent American Telemedicine Association (ATA) Fall Forum I was able to speak with multiple vendors whom were promoting their services. One really stood out to me: Salus Telehealth.
Salus Telehealth of Waycross, GA and VideoMedicine of Chicago, IL have recently merged.
According to the MedCityNews press release, “The new Salus Telehealth brings together a traditional telehealth and remote monitoring platform from Salus and a mobile app from VideoMedicine that connects consumers to physicians, including specialists. We are ready to turn the telehealth world on its head — whether in a hospital, clinic, rural medi-van, ambulance, pharmacy chain, corporate environment or home, VideoMedicine CEO and Founder Dr. Charles Butler said in a statement. “Our new combined company will be able to provide innovative solutions to life-altering problems in a cost-effective way that would not be possible without the combination of these two companies.”
I had the pleasure of sitting down with two of the representatives at ATA to discuss the benefits of this platform/service and I was very excited to hear what they had to say. In house developers built their own video platform from the ground up and it offers a triple 256-bit encryption. All videos and photos that would be exchanged through the video conference are also encrypted keeping this service HIPAA compliant. Salus has the capability to communicate with EMRs, scheduling within those EMRs along with connecting to limitless Bluetooth peripherals which allow for a full patient/physician experience if needed.
With this new merger, I would absolutely consider Salus as a platform to keep an eye on in the future.